- Carla Cross, shares the skills she demonstrated as a top salesperson (top 1% of her 400 agent company), top producing manager, and top trainer
With her musical talent, Carla attained a Bachelor’s and a Master’s Degree in music. She performed as a jazz and concert pianist, as well as a flutist.
Entering the real estate business, she found sales facinating – a contrast to the art of music. As she became a top salesperson, Carla found that there are many parallels between music and real estate.
Carla Cross, shares the skills she demonstrated as a top salesperson (top 1% of her 400 agent company), top producing manager, and top trainer (she was named a National Association of Realtors Educator of the Year) to train and present to thousands of agents and managers each year internationally. A media favorite, Carla has written five books sold internationally on real estate sales, as well as hundreds of articles, and has appeared on CNN, MSNBC, and dozens of radio shows. (She’s somewhat of a natural “ham,” too, being a jazz pianist and flutist, talents she uses in her presentations). She specializes in concrete, proven systems for recruiting, selecting, coaching and training to exceptional sales and management success. The writer of several “high accountability, high results” training programs for franchises and CRB, her newest, “Advantage,” is changing the way managers train and the results they get — for the better. She is a regular contributing columnist to The REAL ESTATE PROFESSIONAL.