- Ad Sales Boot Camp
- Positioning Your Media for Sales Growth
- Profiting from New Media: Integrated Media Sales
- Creating the Killer Presentation
- Action before the Call: Pre-call Planning
- Heading off “No”: Overcoming Objections
- Timing the Close–and Making it Stick
- Winning in Negotiations
- Care and Feeding of Target Accounts
Sales and Executive Assessment Tools give needed insight into the hiring, training and promotion of salespeople and sales executives.
When the topic is media sales, count on Helen Berman as your Conference and Association Speaker. Helen delivers the depth, breadth, intellectual understanding and passion that educates and captivates audiences worldwide. For more than 20 years, Helen has been the go-to mentor in advertising sales training, speaking on everything from negotiations to closing to cross-media buys. Her lively and stimulating sessions have transformed thousands of salespeople, executives, managers and publishers into excited sales leaders.
To boost attendance at your next event, call Helen. Your attendees will arrive excited, stay attentive, and leave motivated, informed and eager to put new ideas into action.
Short, easy-to-take tests accurately evaluate the sales and management personalities and abilities of both new hires and veteran staffers. Not only do the tools define which areas require refining, training and coaching, they even determine which types of trainings would work best with each person.