Brand to the Bone: Make sure every person in your organization understands that part of your brand`s mission is to be a customer-focused company.
Program Titles
- Gives his 16 branding musts- to make you a brand leader
- Shows how to build brand equity in your company
- Business Growth in a Down Market
- Hiring is a process not an act!
- He wants to help build the most important business in the world – yours.
- Most Marketing Stinks: Outrageous comment/s
- Most Marketing Stinks…….but yours can smell like money
- The Top 10 Success Traits of the winners I have worked with
- Make your brand instantly recognizable
Jack Sims proven marketing; branding, promotion, and creative experience have helped grow not only his own companies, but helped clients like: Polaroid, Lever Brothers, Cadbury Schweppes, James River, A&W, General Foods, Lipton, British Airways, Colgate Palmolive, Burger King, General Electric, Johnson & Johnson and many more.
Jack eventually sold his company to Omnicom, and intended to retire and play golf. The allure of marketing was too powerful, however, and the thrill of helping companies grow was too satisfying.
His speaking programs are high energy and filled with facts and information that the audience can take away and use in their companies, to get them on the path to becoming the brand leader in their category.
“We all search for speakers with a strong message and great delivery – look no further than Jack Sims for your next meeting or event!”
Jack Sims founded not one but two successful companies, his first was ranked in the top 5 in the UK, and the second became the #1 ranked and largest Marketing and Promotion Agency in America!
Jack a creative consultant to various growth-focused companies who need his unique “brand” of expertise. He most recently helped a company grow by over 35% compounded annually for the last six years, also getting them the #1 brand position in their market.
From multibillion dollar corporations with familiar, long-standing names to small and mid-sized companies poised for explosive growth, Jack Sims has helped them all. Now, you can tap the knowledge, insights and practical techniques of a man who grew his marketing firm from nothing to #1 in America to speak at your next conference or meeting.
He will give the audience the tools to get their brands on track. They will get real life; step by step examples of how he has taken products/goods or services to become the #1 ranked and leader in their industries.
He has worked with Blue Chip and not so Blue Chip companies and made a real bottom line measurable difference. He will give audiences the benefit of his experience gained through years of creating and growing winning brands.
His “Branding Wheel” “Branding Musts” and “Brand to the Bone tm” will be just some of the tools he will show audiences so that they can make it happen for theirs companies too!
Your organization will come away with a direction that will enable you to develop a “Brand Plan” that will give you a competitive advantage.
Your audience will also understand that their brand identity should be delivered with consistent and multiple quality impressions to their target audiences to gain maximum long term impact. The knowledge of how to incorporate all of their branding communications into a cohesive integrated campaign that will get “maximum awareness” and start gaining real “brand equity”.
You will be shown how to incorporate branding into every phase of the company, and build a customer centric organization that reflects the brand positioning. And you will be given the tools to measure everything that the brand stands for and represents, in sales and marketing, as well as the marketplace in general to maximize brand congruency.
What will the audience come away with?
They will clearly understand that the branding process has to be committed to from the top of the organization on down, they will become more focused and realize that they have to be the brand driver in the organization. The results will be that they have a brand that will be more focused in its efforts, targeting the ideal profile customer, eliminating wasted marketing dollars.
They will learn how to evaluate their brand strength, and take actions to make sure it is on track. They will learn how to gain brand share in all marketing environments, maximizing the creative platform and establishing a premium price for their products or services for the long haul. Finally they will realize that their brand positively impacts the bottom line of their organization and adds real equity.
“Profitability”,
“Motivation”,
“Leadership”,
“Business Growth” and
“Branding”
Books by Jack Sims
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