How to Sell to the Opposite Sex
Program Titles
- GenderSell: Selling to the Opposite Sex
- Genderflex, Solutions to Male-Female Communication Problems in the Workplace.
Judith C. Tingley, Ph.D., is a psychologist: How to Sell to the Opposite Sex, Improve Interpersonal Communication. Her expertise is adaptive communication between diverse people, one-on-one, in small and large groups.
Despite the fact that women make approximately 85 percent of the purchasing decisions on most products and services and constitute more than 25 percent of today’s sales force.
Judith C. Tingley and Lee E. Robert bring you this essential guide, based on extensive research, including their own Sales Preference Survey, conducted with more than 600 participants. They answer important questions such as:
What quality do customers say they like most about men in sales and why?
What characteristic do they think is strongest in female professionals?
Is the timing of the close different with male and female clients?
Using detailed examples and provocative case studies, the authors offer specific techniques to allow sales professionals to increase their revenues, profits, and overall success.
GenderSell is the essential for salespeople who want to meet the challenges of business in the 21st century.
Books by Judith C. Tingley, Ph.D.
- GenderSell: How to Sell to the Opposite Sex
- Genderflex, Solutions to Male-Female Communication Problems in the Workplace.
Book Judith C. Tingley, Ph.D. for your Event!