- Marketing and Client Relations for Interior Designers
- Design business techniques
Mary V. Knackstedt: Discover the power of interior design and how it affects the world.
The intimate look at the changing design profession examines where the business is today and where it is going.
From business theories and marketing challenges to learning programs and career-building, interior designers and other design specialists will find all they need to succeed in their field. Chapters cover how to:
Analyze what clients want
Modernize living spaces
Create environmentally friendly designs
Use sound judgment and ethical practices
Work with a team
Recognize the effect of design on behavior
Monitor changes in the industry
Her guide offers the newest communication tools for managing designer-client relationships and the tools for mapping out the future of a design firm.
Her inspiring call to action for any designer hoping to expand personal and creative horizons, develop his or her skills, or find new opportunities to create the optimal interior space.
Books by Mary V. Knackstedt
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