- Building Bench – Attract / Retain & Upgrade
- How to Compete & Thrive in a Wal-Mart World
- What I learned from Sam Walton
- The 10 rules of Sam Walton: Success secrets for remarkable results
Michael Bergdahl: Horror stories abound about Wal-Mart’s entry into new markets and the subsequent destruction of competitors and downtown areas.
Using the acronym, “ P.O.C.K.E.T.S.”, which stands for Price, Operations, Culture, Key Item Promotion, Expenses, Talent and Service.
Michael Bergdahl describes several effective strategies competitors can and have used to counteract the inevitable pressure created by “big box” retailers.
Finding Your niche in the market or “POCKET” is the key to Your survival!
The key is to avoid the temptation to compete on price.
You’ve got to make the commitment to differentiate yourself by looking for “POCKETS”!
You will learn some secrets other companies have used to compete with Wal-Mart and survive”!