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Richard A. Ott

Success Happens: Marketing

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Program Titles

  • How to identify inarticulated wants, needs, and desires.
  • You’ll learn precisely how to adapt your behavior and hit your client’s or prospect’s hot buttons dead center!
  • How to establish instant rapport (it’s called the Passcode Technique).
  • The one simple telephone technique that biases people toward you from the start.
  • Avoiding the common mistake that causes people to lose confidence in you.
  • Double the effectiveness of your advertising at no additional cost.

Rick Ott’s is inspiring and entertaining. You’ll get plenty of the solid, intriguing material Rick is known for, as he addresses the areas of customer service, sales, leadership, teambuilding, and change. And best of all: Rick is really funny. Your people will learn and laugh . . . your meeting will be an overwhelming success . . . and you’ll look really good!
Rick’s “Competitive Intuition” program teaches your people how to identify inarticulated wants, needs, and desires. You’ll learn precisely how to adapt your behavior and hit your client’s or prospect’s hot buttons dead center! With this unique information you’ll gain a major advantage over your competitors. You’ll improve relationships with clients and co-workers, and close more sales.
How to uncover new, unfulfilled needs and wants. (You must know this if you want to sell them more.)
Tapping into the omnipotent, beneath the surface desires that attract people to you and your product or service.

Relationships make the world go ’round. In fact, relationships fuel business success, whether it be internal relationships (teamwork and leadership), or external relationships (sales and customer service). Rick Ott explores the nature of human behavior . . . why people think and act the way they do, and offers your attendees specific, step-by-step techniques to influence others and get them to do what you want them to do.
If you’re interested in nuts ‘n bolts tools to improve teamwork, leadership ability, sales, and customer service.
The secret technique that causes people to become magically attracted to your product, service, or business.
The four things people really want and how to provide them.
Avoiding the six biggest wastes of marketing money.
A technique called Pre-processing that causes your brand name or logo to bypass mental barriers and achieve instant impact every time people see it!

Books by Richard A. Ott

  • Practical Wisdom
  • Creating Demand

Book Richard A. Ott for your Event!

Business Skills – Customer Service – Leadership – Sales

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