Marketing strategy: global marketing & retail: Powerful Practical Ideas to use Now
Program Titles
- Customers Rule!: Analyzing the future of e-commerce
- Where Winning Businesses Go From Here
- Brands That Rock: How to Win Fans and Influence Profits
- High Performance Marketing in an Ultra- Competitive Economy
- Building Small Businesses Into Large Fortunes
- Building Better Brands
- Increasing profts
- Changing supply chains to demand chains
Roger D. Blackwell, Ph.D., is considered to be one of the founding fathers of Consumer Behavior. He has written 24 books on marketing strategy, and global marketing.
Blackwell is a Professor of marketing, he works with many of America’s most successful companies.
Roger Blackwell was named “Outstanding Marketing Educator in America” by Sales and Marketing Executives International and “Marketer of the Year”.
He has the depth of knowledge and enthusiasm for teaching still make him a favorite among students.
Roger was cited by The New York Times as one of the top speakers on the lecture circuit and heralded as a marketing and retail “guru” with the ability to mesmerize his audiences.
Having lectured around the world, he is often quoted in publications such as Business Week, USA Today, Forbes, and The Wall Street Journal and has appeared on numerous television programs including CBS This Morning.
Books by Roger D. Blackwell, Ph.D.
- Consumer Behavior
- From Mind to Market
- Customers Rule!
- Honeymoon is Over
- Where Winning Businesses Go From Here
- Brands That Rock: How to Win Fans and Influence Profits
Book Roger D. Blackwell, Ph.D. for your Event!