Accelerate Your Sales Results
Program Titles
- Disruptive Selling: Strategies to Win More Business in Today’s Economy
- Keep More Profit: How to Avoid Discounting and Maintain Profits
- Resourceful Selling: Adopting Habitual Behaviours that Ensure Sales Success
- Pipeline Acceleration: Prospecting and Connecting with Today’s Busy Buyers
- What’s Next? Selling Amidst Supply Chain and Staffing Challenges
Shawn Casemore is an expert in sales, driven by a passion for helping executives, leaders, and sales professionals accelerate their sales results. He enables organizations, their leaders, and teams to create an environment of Unstoppable SellingTM. Shawn shares his insights and strategies on how to sell more in today’s economy.
Shawn frequently writes about best practices and proven strategies to generate more sales. His insights can be found online in publications such as Fast Company, Chief Executive Magazine, and Entrepreneur, to name a few.
He is the author of three books, including
“The Unstoppable Organization”
“The Unstoppable Sales Machine: How to Connect, Convert and Close New Customers.”
“Operational Empowerment: Collaborate, Innovate, and Engage to Beat the Competition”
Disruptive Selling
Strategies to Win More Business in Today’s Economy
Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session
Program description:
Getting the attention of today’s buyers is becoming increasingly difficult. Most sales professionals attempt to overcome this by repeatedly reaching out with the same message. No surprise, their results often lead to annoying rather than engaging their buyer. In this talk, I share proven steps to attract your ideal buyers using disruption, allowing you to stand out amongst the competition.
Learning outcomes:
- Recognize why disruption is the only way to attract buyers in today’s economy.
- Identify key disrupters to reach, and connect with today’s prospects
- Understand and apply the five-step selling disruption process.
- The right kind of value to share that compliments disruption and converts buyers.
- How disruption leads to the customer or client retention.
Keep More Profit
How to Avoid Discounting and Maintain Your Profits
Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session
Program description:
Sales professionals selling complex solutions often lose focus when attempting to close a sale. Objections, questions, and pushback throw them off their game, forcing many to resort to a simple close using discounts or markdowns. Although these options may work in the interim, they hurt profit margins, reduce commissions, and create unrealistic expectations for buyers. In this talk, we discuss strategies to avoid discounts and markdowns altogether.
Learning outcomes:
- How to completely avoid negotiating based on price.
- Selling using the R.U.S.H. Value Model.
- Flushing out and countering objections (before they surprise you!)
- Dealing with decision-makers versus decision-committees.
- Formulating “YATNA: Your Alternative to a Negotiated Agreement.”
- Pouring Cement on the sale (before your buyer has a chance to change their mind).
Resourceful Selling
Adopting Habitual Behaviors that Ensure Sales Success
Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session
Program description:
High-performing business leaders, sales professionals, and entrepreneurs have mastered something that most others haven’t; they adopt habitual behaviors that ensure their ongoing success. Sales are about the activity; however, the distractions and interruptions that can occur often force many to abandoned behaviors that can lead to success. In this inspiring talk, we discuss the proven behaviors that high-performing individuals use to accelerate their success and realize their biggest goals.
Learning outcomes:
- Understand the simple behaviors that have the greatest influence on our success.
- Unlock techniques to minimize distractions and allow for laser-like focus
- Build your boundaries to ensure that you can achieve the highest levels of productivity.
- Re-program your behavior set for optimum performance.
- Build a circle of support to ensure you sustain the right behaviors for the long term.
Pipeline Acceleration
Prospecting and Connecting with Today’s Busy Buyers
Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session
Program description:
Today’s busy buyers are bombarded with sales messages, most of which turn them off. Prospecting successfully today is a combination of mindset, message, and maximum value. Using this approach sales professionals can connect with more buyers in less time, all while building stronger connections. In this talk we uncover the secrets to prospecting that generate more qualified buyers, faster, helping to build a strong pipeline of expanding sales opportunities.
Learning outcomes:
- The right mindset for prospecting in today’s economy.
- How to disrupt buyers’ expectations with powerful messages that get their attention.
- Developing an omnipresence that accelerates trust and conversion.
- Designing your M3 (mindset, message, maximum value) approach for your target market.
- Managing your time and targeting to increase lead quality and volume.
Selling Amidst Supply Chain and Staffing Challenges
Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session
Program description:
To say we’re facing unprecedented times would be an understatement. Supply Chain delays, staffing vacancies and rising costs are leading many companies to pull back on their sales efforts. This is the wrong approach. Rather than pulling back, companies should be accelerating their efforts. Times of inflation and contraction are always followed by growth, and accelerating sales efforts today will result in increased market share tomorrow. In this talk we explore todays’ market challenges and how successful companies are selling differently to position them for the boom that is to come.
Learning outcomes:
- Understand where the economy heading in the next 12 – 24 months.
- Recognizing how buyer behaviors are evolving and how to prepare.
- Uncovering the key factors to help you sell more in tomorrow’s economy.
- Capitalize on your existing sales talent as they become increasingly difficult to find.
Books by Shawn Casemore
- The Unstoppable Sales Machine: How to Connect, Convert and Close New Customers
- The Unstoppable Organization: Empower Your People, Engage Your Customers, Grow Your Revenue
- Operational Empowerment: Collaborate, Innovate, and Engage to Beat the Competition
Book Shawn Casemore for your Event!